How many percentage of your Facebook friends/fans can be reach?

In the SESOMO, when Mr. Tuấn Hà asked how many people of 1000-fan/friend can be reach when a new post was released on your status. My answer was 10% of the total fan base while he said it could be upto 30%. This is so much too high from what I have known back in May 2011. Then I wonder if he also included promoted … Continue reading How many percentage of your Facebook friends/fans can be reach?

Top 3 Facebook Features for a Hospitality Business

If hospitality is your line of business, then you will agree that it is an industry distinctly characterized by providing an excellent customer experience, and relies greatly on word-of-mouth recommendation. While most services related to providing excellent customer experience need to happen offline – it’s hard to make beds or serve your guest’s favourite cocktail with a click – the social media boom presents great … Continue reading Top 3 Facebook Features for a Hospitality Business

Facebook Like share

Behind the Like, Share and Comment

Thanks to Facebook, we can express ourselves with 3 seemingly simple functions which are Like, Share and Comment. But does Facebook really understand our purposes when we make an action on one of the three? Currently managing City Pass Guide Facebook along with other two pages in Education and Transportation industry has given me a reason to research and learn about the actual functionality behind … Continue reading Behind the Like, Share and Comment