Social Media Summary

Facebook Summary of services in 2012: 845 million monthly active users, 100 billion connections. Asia usage: 184 million users (4.7% of the worlds population), Advertising consists of 50 percent of revenue. Google + Summary of services: 235 million active users as of December 2012. Total of 500 million users. Not blocked in Vietnam. Advantages over Facebook is Circles and Hangout function. LinkedIn Social media site … Continue reading Social Media Summary

Analyze Social Media ROI with Google Analytic in 4 steps

Every day, I constantly put all my efforts on promoting personal Linkedin profiles, Google+, Twitter, Pinterest and Facebook of City Pass Guide, a Vietnam Travel information provider. There was once I felt interactions and engagements were useless as I never knew how they really support positively City Pass website in terms of commercializing it. I “struggle to quantify my efforts and demonstrate ROI” like Rebecca … Continue reading Analyze Social Media ROI with Google Analytic in 4 steps